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Maichel David
19 apr. 2022
In Algemene discussies
This is an article analyzing the beauty industry SaaS from the perspective of technology and R&D. When we set up the project to do SaaS in the beauty industry, there was a wave of upsurge in the domestic Taiwan Phone Number List technology circle. What are the front-end and back-end separation, restful Taiwan Phone Number List interface, front-end troika, Vue js family bucket, the popularity of the back-end micro-service architecture springcloud, micro-service architecture system, etc., it is dazzling. This article tries not to talk about the beauty industry SaaS from the details of technology, but to talk about technology selection, technical team management, architecture system and so on. Beauty industry SaaS is a beauty industry Internet + industry, so most of the companies we have contacted can Taiwan Phone Number List be roughly divided into two categories: One is to build a technical team in the beauty system to start the system. A typical case is a technical team hatched from well-known chain systems such Taiwan Phone Number List as Guangzhou Nairuier, Jiangxi Kenuodanting, and Zhejiang Dr. Jing; Another, of course, is that the Internet team found that the beauty industry needs to use the store system, so they formed a team to raise financing and began to do it. Typical cases are Meijia in Shenzhen and Yihe Meiyun in Guangzhou. What are the factors that need to be considered in terms of technology and products when doing SaaS in the beauty industry? Many bosses who don’t know how to do it can just wave a big hand and recruit a Taiwan Phone Number List technical team to come and start work. Adhering to the purpose of being able to use it, why are there so many doors? After all, this thing itself does not have much technical content. But in the end, many teams Taiwan Phone Number List were lost in this low-tech thing one after another, either burning money for financing, or industrial blood transfusion, and finally the chicken feathers were scattered.
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Maichel David
09 apr. 2022
In Algemene discussies
There is no doubt that the starting point for HEYTEA to become an Internet celebrity is the ultimate product and unique IP Fax List image (simple line illustration). However, the representative of the new tea drink that has grown into China, and now this behemoth, relies on the persistence of the founder and the soul of the brand-inspiration, soul, innovation, and making HEYTEA. Because of the soul, HEYTEA's IP has long been free from a certain figurative illustration, character, scene...even a specific IP role, character...IP has been integrated with the soul and the brand. As Dugu Qiufeng said in "The Legend of Condor Heroes": "After the age of 40, you will not be stuck with things. All plants, trees, bamboos Fax List and stones can be used as swords. From then on, you will gradually progress to the realm where no sword is better than sword." Steve Jobs' Apple Empire, Musk on Mars, Branson in Virgin Empire, whatever is created by your heart, all are like this. This may be the ultimate form of all IP pursuits. 1. Enter the soul with "inspiration" to create new IP value (1) Continue to inject "inspiration" into the IP image At the beginning of its birth. HEYTEA is unique in the world with its unique IP image (the style of the famous Japanese illustrator Noritake) - simple black and white lines, expressionless and spiritual face, casual movements... HEYTEA, with its design and creativity, brought a lot of "surprise" and imagination to the young people of that era, and Fax List became an important source of "inspiration". "The concepts of coolness, youth, inspiration, design, etc. we want to convey, although very vague, did not help the development of HEYTEA at first. But once in the hearts of users, these concepts and HEYTEA's brand have achieved a strong bond, That's the real success of HEYTEA. Even if the chasers imitate everything I have, they can't imitate this brand.
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Maichel David
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